PWA for News and Media
You are an online media, not a pack of endangered nearly-extinct animals. Make your web and apps known, fast, widely spread, and easy to find.
To achieve those, optimizing your web performance and maintaining research keywords will significantly increase your visitor retention and more likely to increase your rank in Google Search Page.
Oh, did we already mention that your PWAs will be so much faster that as your audience sip their coffee, your page is already fully loaded?